This is the on screen graphics we created for the party ident, I created the graphics by using Livetype which opened up a lot of opportunities for me with the variety of fonts I was able to use. What I was originally planning to do would have been to create the graphics by spelling 'THE GRID' out of ice cubes, I would have been limited to just using ice cubes which would have been a lot more difficult for me to do rather than using Livetype.
This is an example of an ice cube we froze for the ident as you can see it presents a problem by the amount of time it takes to freeze and also how quickly it unfreezes is an issue when we were trying to assemble the ice cubes ready to film.
In my final ident the words bounce in
and then slide down the screen, I thought that the graphics sliding down the screen linked in with the idea of melting ice cubes. I also decided that making the graphics blue and in a melted font would link in with the idea of ice cubes.
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