Evaluation and Summery.

I feel i collected a reasonable amount of reliable information about the knowledge of academies due to the questionnaires i created. When collating the evidence i discovered that every teenager taking part uses some kind of social network the two that came up the most were 'Facebook' and 'Twitter' although we are not aiming to use the internet as a form of advertisement. I was also able to draw that teenagers watch a fair amount of T.v mostly in the late evening time so this helps me to form a rough idea around what time we could air adverts and what sort of channels would be best to show them on. I also researched a couple of different dance academies RAD (Royal Academy of Dance) and Dream Dance Academy. i used their websites to find out information about the two academies and in what way they compared to the academy i am advertising for, i looked at techniques they used to describe the academy and entice new and potential students. I believe the resource i used to discover this information very reliable as it is the direct website of the academies In summery i feel that the RAD can be competition due to its well known reputation, Dream Dance will be competition because of the two other classes of singing and drama it offers which go hand in hand with dance. Looking at the techniques they use i am sure we can create something of that nature as it seems to attract students. By using the information i discovered from my questionnaire and applying it to similar techniques that the other academies used i feel we can create a very successful and appealing advertisement.